Saturating the Blogosphere

William Zinsser writes in the Introduction in his book, On Writing Well, that “Bloggers are saturating the globe”. His book is celebrating 30 years of being in print – revised, expanded and having sold more than a million copies.

What are blogs for and why are they saturating the globe? I could elaborate and share what I have learned from Debbie Weil’s The Corporate Blogging Book, but I will spare you the details (get your own copy…!) and pull a definition off the top of my head that will hopefully articulate an approximation of what she so expertly and eloquently writes – a blog is a voice in cyberspace.

Continue reading